How to select the right aquatic attraction

Water attractions are easy to select when considering the natural growth of your park and your market characteristics.

Usually every water park has basic attractions such as regular pools and kids pools. Complementary to these basic elements, other attractions are added. It is important to consider some factors while deciding the kind of attraction to be added:

First of all, you need to decide what is the reason or intention of adding a new attraction. What problem will it solve or what benefit will it give.

Objective/Purpose

If your visitors are waiting too much in line in the attractions that you already have, or your pools are crowded, then you need to select an attraction that entertains a lot of people at the same time or that has a high user flow. (Wave pool, lazy river, inner tube slides, multilane).

If you want to promote and advertise the park for a new season, you will think on adding a new showy attraction that will impact your public. (Bowl, black hole, extreme slides). These attractions also help to keep a park as the leader or as the top of mind. These attractions are usually added after the park has traditional slides.

It is important that you define what is the main purpose to add an attraction and we will help you select the best option.

Your market

Depending in the characteristics of your clients, your attractions should be selected according to their needs and expectations.

Family attractions: Kids areas, open and enclosed body slides, inner tube slides, lazy rivers, wave pools and multilane racer.

Extreme attractions: High speed and free fall slides, bowl, some multilane racers, river with waves, surf pools.

Investment cost

The cost of new attractions is generally high. You need to consider that you will spend a large amount and be ready to finish the total project added.

Operation cost

The operation cost of some attractions is higher than others due to electricity costs, maintenance costs, etc. you will have to consider this aspect before selecting your new attraction, because it is not a good business to buy an attraction that will increase your operational costs equally to your income.

To sum up, in order to select an attraction, define your purpose, define the characteristics of the main market targeted, determine your investment budget, analyze your operation costs and we will help you choose the best alternative for your park.